by Joe Rutter
Last week a fishy deal was struck, as Facebook donated £4.5 million to the National Council for the Training of Journalists. It’ll fund some 80 traineeships with local newspaper publishers that will last two years. Fantastic, on the face of it. On the face of it (the mantra on which Facebook was built) a rainbows-and-flowers deal, an altruistic gesture on behalf of the almighty Facebook to rescue the vulnerable and decrepit print journalism industry from destitution. A good cause, I’m sure we can agree, for the Zuckerberg zillions: better than nuclear weapons or propping-up dictatorships. So let’s leave it at that, shall we? Except then there’s this lingering feeling that something more, something insidious, is happening.